At the start of COVID-19, Novita` created DesignStandsTogether as a platform to bring the design community together and activate the industry to create a more connected, equitable, healthier and sustainable world. Original content includes the BeWell video series featuring inspiring and personal wellness and creativity ideas from industry experts that was picked up by NeoConnect as well as events. Since the death of George Floyd, we have developed talks and panel discussions on diversity and design and have created a diversity pledge signed by 35 other PR agencies.